Check out
Pawfun.com

Follow me on
Twitter
Services
Bio
Contact
What Works Now



Journalist Mark Glaser Switches from MSM to Blogging

Journalist Mark Glaser, formerly a reporter for Online Journalism Review, has launched a blog called Media Shift for PBS.org The new blog "will track how new media--from weblogs to podcasts to citizen journalism--are changing society and culture." Presently, PBS does not link to the blog from its website, which is really pretty silly of them.

Explaining why he's now blogging, Glaser writes, "The truth was that I knew that a blog would take over my life, requiring care and feeding more than the highest maintenance pet. And if it wasn't screaming out to me for more content, then the Comments section, where readers respond to each blog posting, would be brimming with controversy that I couldn't ignore."

Do Blogs Take Over Your Life?
"But now, finally, in 2006, I am ready to turn my life over to the blog. I hope it doesn't eat my wife and son, chew through my assorted leisure activities, and gnaw on my dreams at night. It helps that PBS.org -- bless their souls, Preacherman! -- has offered to finance my vision." Here's how to tell if you're addicted Mark.

He said he'd begun to wonder, "as a journalist reporting a feature story or news story, why do I only talk to the usual analysts and experts? Why are the same people quoted over and over again in all the different news outlets? Are they really that much smarter than you are?"

Beyond the Usual Suspects
So, he says, he plans to go outside the usual sources and provide a service to his readers to help them navigate the changing media landscape.

Mark's reporting has always been marked by good research and sound writing, so I look forward to reading his blog.

Best of luck Mark! And welcome to the blogosphere, (which Mark describes as "where blogs live, but you can't take a train there.") I've subscribed to your RSS feed. But could you please think about making your posts a little shorter and using subheads? It's hard to read those big blocks of type off the screen. :>)


BL Ochman | Jan 25 06 2:07 | TrackBack (0)

Comments

Post a comment




Remember Me?

(you may use HTML tags for style)





Email this story to a friend







TrackBacks

TrackBack URL for this entry:
http://www.whatsnextonline.com/mt/mt-tb.cgi/2893

Search


Join the What's Next Blog mailing list
Email:

Contact: BL (at) whatsnextonline (dot) com
212.369.8312


blog advertising


About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






top 25 marketing blog

B.L.'s flickr photos




    Categories