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Ricola Mystery Cougher Contest -- Yecch! Blecch!
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Alternative Marketing
BL Ochman
| Nov 14 05 7:52
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CommentsTo the best of my knowledge,the idea behind the contest is where the mystery "RICOLA" representative is to come up to a random person while the REPRESENTATIVE is "fake" coughing and ask the person he came up TO...if THEY would have a "Ricola" cough drop. Posted by: Mark Hannaford at December 6, 2005 4:33 PM Hey, how about having someone FAKE spitting in a public place and a REPRESENTATIVE from KLEENEX comes up and aks THEM if THEY have a tissue. Posted by: BL Ochman at December 7, 2005 11:57 AM do you know where to enter the contest? thanks for the ricolla Posted by: raeann montano at November 29, 2006 5:24 PM Post a commentEmail this story to a friendTrackBacksTrackBack URL for this entry: |
Is it just me, or is the Ricola Mystery Cougher contest a gross idea? Who wants to walk up to a stranger who is coughing and hand him or her a cough drop? Especially at the start of flu season, and in the midst of bird flu hysteria, why would anyone want to touch a coughing stranger? The contest is giving away a million dollars to people not squeamish about talking to hacking weirdos. I'll pass.Contact: BL (at) whatsnextonline (dot) com
212.369.8312
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B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.
She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.
She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.
This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.
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