Microsoft Launches Blog Network and Boy is It Dull
Microsoft is previewing its blog network Filter MSN and boy is it bor-ing!
Is a big company ever going to get blogging right? Or will politics, lawyers, cluelessness and inability to move on a dime keep them in a wannabe zone?
Filter blog topics include technology, music, lifestyle and sports. They've been hiring paid bloggers for weeks, but none of the blogs show the writer's name. That's a sure-fire route to blah-dom.
Profile - MSN Filter from TechCrunch
Company: MSN Filter
Launched: August 2, 2005
Overview:
MSN Filter is the latest MSN product release from Microsoft. Filter is a blogging network similar to Weblogs, Inc. (profile) and Gawker - meaning they have hired bloggers to blog about specific ... [Read More]
About BL Ochman
Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations