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Team Puma Needs a Blog and WTF Is Puma's Mongolian Shoe B-B-Q
Puma supports bike racing and provides team members with medical insurance and travel expenses for races. Maybe blogging left a bad taste in Puma's memory after bloggers whipped themselves into a lather over pornographic Puma ads that the company swears were unauthorized. As for Puma's new Mongolgian Shoe B-B-Q campaign, which "lets you taste the art of shoemaking" (i'm not making this up) WTF? Categories:
Alternative Marketing, Needs a Blog
BL Ochman
| Jun 12 05 5:17
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About BL Ochman
Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations
Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations
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Bloomberg for President
Books
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Corporate_Blogging
Cross Media
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Dead Tree Journalism
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Digital Journalism
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Fun
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Memes
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Nikon D80 Blogger Program
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