BusinessWeek's Blogspotting Blog is going great guns, covering interesting and relevant issues every day.
If BW reporters Heather Green and Stephen Baker continue posting at their current rate of speed and quality, the audience is sure to grow exponentially.
I predict that BusinessWeek will then make the blog part of the magazine's subscription and limit the public view.
Tha'll be an interesting model for other MSM and some big-circ bloggers.
Of course they're being criticized for everything from moderating comments to running a short paragraph and a "Continue reading" link.
Because of comments spam, and the fact that blog comments can be really vitriolic and four-letter-word-laden, a lot of bloggers moderate comments.
It is interesting to watch some of the traditional media company embracing blogs. The discussion about what will win in the end is not yet known. I still like a paper magazine on the plane or on the couch or on the deck on a warm day.
About BL Ochman
Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations