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Robosapien: Cool Robot, Dreadful Web Site That Needs a Blog

Robosapien.jpgWow Wee's Robosapien "affordable humanoids" ($99) are way cool 14 inch high robots with 67 pre-programmed functions that allow him to "pick up, throw, kick, dance, kung-fu, fart, belch and (God help us) rap. He also exhibits rude behavior. The Website contains some pretty hilarious FAQs.

Robosapiens are designed by a NASA scientist (on loan until they stop crashing his robots into Mars.)

So how come the site's online press room is so primitive?

Here's a site that cries out for a blog! Online press rooms are among the most logical uses for blogs, yet I have not been able to find a single company that is using blog software to create easily updated, automatically searchable online press rooms.


BL Ochman | Aug 25 04 12:10 | TrackBack (0)

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for WPP-owned Proof Integrated Communications, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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