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Gawker Publishes New Nike Art of Speed Ad Blog
For Art of Speed, Nike commissioned 15 young filmmakers to interpret the idea of speed. Over the course of 20 days, this weblog will introduce these directors, their short films, and the digital technology behind the scenes. I could not get any of the featured videos to play in any format so there may be some technical glitches still to be worked out. Gawker serves the blog on its domain, where the company notes, "Contract weblogs are best suited to campaigns for movies, books, magazines, consumer electronics platforms and computer games." Categories:
Advertising Campaigns
BL Ochman
| Jun 16 04 4:26
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Nick Denton's Gawker Media, entering the market as a publisher of marketing blogs, has teamed up with Nike to publish Contact: BL (at) whatsnextonline (dot) com
212.369.8312
blog advertising
Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also is the co-founder of Pawfun.com, the custom photo t-shirt site for pet lovers
Poll ID 0 does not exist.
| B.L.'s flickr photos |
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