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socialmediaweek.pngSocial Media Week NYC kicks off Monday and scores of events – almost all aimed at newbies – are planned. I’m speaking at three events this week – one online and two at the Roger Smith Hotel. Details are below along with several other events that look interesting.
Where I’m speaking
1- Social Media Tweet Chat
Tuesday, Feb 2 noon-1pm EST on Twitter
I’ll moderate a conversation on Twitter about the business of social media. These Twitter chats have been moderated by a stellar array of social media luminaries including my friends Scott Monty, Ann Handley, Shel Israel, Charlene Li, Brian Solis, and Toby Bloomberg.
My topic will be the fears of clients, how we can help them get past the fears, the lawyers, and the time crunch to participate in social media in a relevant way.
2- How to Use Social Media Effectively in 2010 + Speed Dating Breakfast
Wednesday Feb 3 8-10 a.m. Roger Smith Hotel (47 & Lex)
I’m on the panel, details here, panelist bios here
Registration at 8am, Panel starts at 8:30. Social Media Speed Dating will start around 9:30 or so.
3 SUXORZ: the worst social media campaigns of ’09
6:30 – 8:30 PM Roger Smith Hotel
50% disc w the code “SUXZ”
Join me, Carolyn McCarthy of cnet.com, Ian Schafer of deep-focus.net, Steve Hall of Adrants and moderator Henry Copeland as we review and skewer your nominees for the worst social media campaigns of ’09. The audience will have the final say, voting for the SUXORZ losers.
There’s an open bar from 6:30-8:30 to lubricate our deliberations. Together, we’ll shame the marketers who abuse people-powered media.
Worst of 2009 nominees include Pepsi, @insidethebcs, Charmin, Habitat, Pampers, Kiva, General Motors, TimeWarnerCable, Ricola, Marshalls, PETA, Pizza Hut, Lenovo, Ryanair. Visit our Facebook group to add nominees or throw your comments into the bonfire.
Schedule for the week
Here is the entire schedule for Social Media Week. Several of these events look like they’ll be worth attending
Free events during social media week are noted here but most are already full.
Yet another directory here via MediaPost.
A few events that look especially worth attending:


Tues Feb 2
- 8:30 a.m. – managing social media data
- 2:30 PM – The Science of Social Media
- 6 pm – humanizing social media
Wednesday – Feb 3
- 12 – Social Graph Optimization
- 4- Navigating Social Media & New Technology in Healthcare & Phamaceutical Industries
- 6:30 – Reinvention from the ground up
Thursday, Feb 4
- 8:30 PSFK Good Ideas Salon w/Seth Godin
- noon – Putting the social in CSR